Heather G. Ballard

Director Of Business Development


With over 20 years of professional experience, Heather is a distinguished leader in Marketing, Merchandising, and New Product Development. Leveraging her innovative, “out-of-the-box” thinking and strategic mindset to foster the development and execution of innovative, first-to-market programs, Heather has delivered strong, long-terms results within the manufacturing and retail segments. This dynamic approach to business has enabled market growth in key categories for companies of both mass and niche strength including Lowe's Home Improvement, The Coleman Company (Sunbeam Corporation), Rose America, Sam’s Club and most recently, a small mobile accessory start-up.